Account Executive

Sydney or Melbourne CBD / Flexible work
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Account Executive

Client Service
Sydney or Melbourne CBD / Flexible work
Sep 23, 2021

An Insight Community is a group of customers who provide brands with feedback which helps to inform their marketing, product innovation and communication.  Insight Communities allow brands to ideate, co-create and concept test with their customers, faster than ever. Members sign up to provide feedback and in return feel like a VIP who is part of an exclusive club.

As an Account Executive, you will support clients in setting up and using Insight Communities to gain insights which answer their business needs.  These Insight Community websites are run on software platforms which you will learn and train clients on. Insight Community management involves writing engaging content which can be shared with members, planning strategies to recruit and retain members and proactively seeking out opportunities for the client to use their Insight Community whilst also facilitating the promotion of this resource within their business.

As you grow in the role you will become the key contact for some clients and will become a trusted advisor for them, therefore, it is important that you are able to communicate effectively, work collaboratively and build relationships with clients, as well as other members of the Potentiate team.

The Account Executive role also requires strong organisation and project management skills.  Ideally, you will be a people person and a team player – we want you to be able to form relationships with our clients, as well as others within the business. You will be an out-of-the box thinker who challenges the status quo. Experience with product innovation and online communities or research software is preferable, but not essential.

Your responsibilities…

  • Project management (Insight Community setup or shutdown, recruitment and engagement initiatives, data management and keeping track of timelines for clients)
  • Support the Account Director with the client relationship and ensure that client expectations are exceeded
  • Write content and create presentations which resonate with members and clients
  • Learn the platform, train clients and stay on top of developments in the software
  • Troubleshoot issues, escalate where needed, and follow-up promptly
  • Identify opportunities to help promote the community within the client’s organisation
  • Think outside the box in terms of approach for capturing insights but also helping to boost engagement with community members
  • Keep up-to-date with the latest market trends/insights and developing technologies around your clients’ business

A star candidate will have…

  • The ability to work in a team environment as well as independently
  • Excellent verbal and written communication
  • Excellent time management/organisational/problem-solving and analytical skills
  • Attention to detail
  • The ability to work under pressure
  • 1-2 years of market research experience and/ or account management is preferable, but not essential
  • Post-secondary education degree
  • A proficiency in Microsoft Office (PowerPoint, Word, Excel) including skills for formatting and creating visual displays of information

What we offer:

  • Work with a passionate team who genuinely love what they do and have FUN.
  • Potentiate offers additional days leave known as UDAYS – you are assigned two per year – enjoy them as you like!
  • We have an active learning and development agenda which includes both technical and soft skills conducted via webinars, in house training and Go1 Learning.
  • Good2Give days – 2 days leave per year to give up your time to support the community around you.
  • Social events throughout the year.