Latest Insights

Inspired by our people, clients, and the world around us, we share with you our expert opinions, leading edge approaches and industry news.

Potentiate - now you see it!

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    How to optimise your CX program during COVID-19

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    How Brands Act Now Will Be Remembered Later

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    How Brands Are Responding To Lockdown

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    COVID-19 - A message from our CEO Peter Harris

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    Webinar Invitation | What Now? | 31 March

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    Webinar Invitation | 100% Human | 25 March

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    T-shaped insights | research that gets closer to your customers

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    5 ways to put Human Experience ('HX') into practice

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    Employee Engagement drives the Customer Experience

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    3 ways to engage younger people on your Insight Community

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    Why HX, Why Now?

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    Customer Complaints and the Silent Majority

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    Differential Asia & Potentiate join forces

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    Leonard Murphy appointed as ‘Strategic Corporate Development Advisor’ for Potentiate

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    Our commitment to support the Australian bushfire relief

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    Potentiators giving back this Christmas

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    Your Invitation | Disruptive, Smart & Innovative 2020 Conference

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    Hopes & Fears for 2020

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    CX in SE Asia - a special invitation

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    Move over CX and UX, the future is HX

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    A Problem Well Stated is Half Solved

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    Potentiate expands to Europe

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    What can you learn about Qualitative Research in six hours?

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    Five Winds of Change, Sweeping Away Traditional Market Research

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    A Culture of Experimentation | Webinar Invitation

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    Ray Poynter joins Potentiate as Chief Research Officer

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    Potentiate joins forces with Vision Critical Australia

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    Potentiate Platinum Sponsor for AMSRS conference

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    Potentiate announces joint venture with Veriluma

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    Why consumer trends are your gateway to competitive advantage

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    Empathy - the one word that will transform your Customer Experience

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    5 reasons why instantly knowing what your customers think will grow your business

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    Why failing to truly connect with your customers is costing you money

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    Potentiate and Infotools partner to support GreenBook Research Industry Trends (GRIT) Report

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    10 ways to maximise your CX survey response rate

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    How to show respect to your customers

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    In the spirit of giving

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    5 steps to maximising the value of your research

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    Potentiate one of the first companies to achieve Fair Data accreditation

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    Which companies truly connect with their customers?

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    Happy CX Day!

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    How to truly surprise and delight your customers

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    Who is your priority?

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    NPS | Looking beyond the score

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    Our brand story | now you see it

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